330.312.1083 me@shannonkellyux.com

UX Geek-out

A blog of UX project work and/or thoughts of Shannon Kelly. The stories & opinions expressed are her own.

Assignment: What is Design Thinking/Human-Centered Design?

Assignment: What is Design Thinking/Human-Centered Design?

I think more organizations are adopting design thinking methods because they see others reaping the financial benefits & customer rapport. The hardest thing is selling an organization on design thinking or user experience research. Organizations run on rigid timelines, processes, and budgets.

What is SEO?

What is SEO?

Search engine optimization, or SEO for short, is the process of increasing the quantity and quality of traffic to your website through free, organic searches from engines like Google, Bing, or Yahoo.  SEO is considered a "free" form of marketing, allowing people to...

A Follow-Up That Failed

A Follow-Up That Failed

After (briefly) attending a webinar, I received a personal follow-up email from a salesperson trying to get me to have a conversation about their platform/service/product. (see photo) Here's why it was creepy and ineffective:  Sorry, who are you? They reached out to...

Books of 2019 so far…

Books of 2019 so far…

I've never been a big reader, probably because of time constraints and other commitments. I've also never been able to focus on a book for long periods unless it has a vortex of a storyline. My mind tends to wander, and I get lost in life, instead of the book. So when...

Old Smokey Beard’s Barbecue Sauce Website

Old Smokey Beard’s Barbecue Sauce Website

I redesigned OldSmokeyBeards.com by customizing a standard Wordpress template. I added call-to-actions to the top of the homepage, which is vitally important to keep visitors engaged and convert them into customers. For better SEO ranking, I added content such as...

Contact Me

Feel free to reach out if you’re looking for a consultation on your website or application or if you have general questions about my UX practice and availability.

Email: me@shannonkellyux.com

Connect on Linked In: @shannonmkelly

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